Measurefest | Custom Dimensions: The Missing Piece of Your GA Jigsaw

Measurefest | Custom Dimensions: The Missing Piece of Your GA Jigsaw

27th September 2018 | Brighton, UK

Measurefest

If you imagine that your Google Analytics set up is like a standard room. Everybody gets the same tables and chairs and light fittings and lamps, but what if you wanted to bring in your own sofa, or painting, or a life size cutout of Tom Hardy? (*asking for a friend)

Your analytics setup should reflect your business, which is unique, and so the insights you want to get out of it, are also unique. Problem is, with a default set of Metrics and Dimensions you may not get the oomph you want from your GA setup.

That’s where Custom Dimensions and Metrics come in, they are the missing piece to your GA jigsaw.

In this talk, Jill shared her stories and use case studies across different business models, so that you can understand just what *is* possible in Google Analytics.

If you want to check out her templates and explainers, check out our Resources page or see the link below 👇. 

 

GET OUR RESOURCES

Head over to our Resources for more templates, if you want the Custom Dimension Explainer from the talk which you can that here 

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